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Midwest Rally

Midwest Rally was an event held to teach leadership skills and inspire action to youth across the Midwest region, hosted by a section of the Boy Scouts of America. The task was to create a mark that would represent the events ideals and use the organizations current logo of a red arrowhead. I first took their events main idea of inspiring young leaders to take action and created the tagline “empowering leadership”. From this I took the power icon and used it as an inspiration for the logo. The result is a combination of the power icon and the red arrowhead, creating a clean and dynamic look.

Selected Works

Heritage EmbroideryApparel, Marketing & Web Design

Ursa Minor OutfittersBranding & Product Design

Hockey Day MinnesotaPoster Design

Conjure Print StudioApparel Design

Code Blue EMS CampLogo Design

Marquette EngineeringApparel Design

Five O'Clock SyrupsPackaging Design

Duluth Coffee CompanyPackaging Design

Snow Tracks Weather AppLogo & App Design

Coffee BrakeLogo & Web Design

LuminateLogo Design

Midwest RallyLogo Design

Water ZooLogo Design

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